You know those conversations that people have with you about stuff you really could care less about? They corner you and start blabbing on about something that simply does not interest you. You think of every excuse to get out of the conversation, and when you finally do, you breathe a sigh of relief.

Did you know, that actually happens a lot in missions?

One massive aspect of the cross cultural missionary venture is relevant contextualized media and conversation about what truly impacts and tugs on the heart strings of the listener. Explaining the Gospel to people who hold another worldview is never easy. If we are to be true cross-cultural communicators, we must endeavor to understand how the Gospel is applicable to other cultures.

Explaining the gospel to people who hold another worldview is never easy. If we are to be true cross-cultural communicators, we must endeavor to understand how the gospel is applicable to other cultures.

That’s why I love what YWAM Create International in Chiang Mai, Thailand is doing, creating contextualized media for frontier people groups.

Listen to Penny and I talk about Why Quality Media Matters For Missions on this recent live video broadcast replay.

Follow me on Blab for upcoming live video broadcasts.

“By creating quality missions media, we are not competing with other great Christian resources geared toward unreached peoples. We seek only to enhance the opportunity for the least reached to hear the name of Jesus!” – Penny, Create International

The content of the gospel of Jesus Christ is timeless, but the way we communicate the gospel requires a deep reset.

I’ve written on this before:

Honor & Shame: Why Understanding Different Worldviews Is Important In Communicating The Gospel

Honor/Shame: The Gospel Of Jesus Is Timeless, But How We Communicate It Requires A Deep Reset

For more great live video broadcasts about missions, follow me on Blab and subscribe to upcoming scheduled broadcasts.

Hope to see you live soon!

David Joannes
Founder/President at Within Reach Global
David Joannes is the co-founder and president of Within Reach Global, Inc, which serves the advance of the Gospel in some of Southeast Asia’s most difficult places. He is the author of The Space Between Memories: Recollections from a 21st Century Missionary. David has a love for language, culture, and creative writing, and for the last 20 years, he has witnessed God’s Kingdom established in forgotten parts of the globe. David lives in Chiang Mai, Thailand, with his wife, Lorna, and their daughter, Cara.
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