Share on Facebook Share Share on TwitterTweet Share on Google Plus Share Share on Pinterest Share Share on LinkedIn Share I was honored to recently be interviewed on the Made for Missions podcast. Mike Falkenstine, president of One Eight Catalyst, and I conversed about a powerful conversation that I think is becoming more and more relevant in the 21st century. Listen to the podcast here. The idea here is that you have people from an unreached people group—especially young people who go to university in the city. And instead of hiking up to a rural village, if you’re already in the city, you can impact multiple unreached people groups in the urban context. In 1800, there were 3 cities with a population of one million or more. In 1900, there were 16. In 1950, there were 74. In 2010, there were 442. Populations in rural settings are disappearing as they move to burgeoning cities in search of a better life. And so we must change of thinking as we intentionally focus on reaching unreached people groups. A mega city is an urban setting with a population of 10 million or more. In 1975 there were 3 mega cities: Mexico City, Tokyo, New York City. Today there are over 21 mega cities! Time, technology and population growth have massively accelerated the advent of this new urbanized era. Already more than half the world lives in cities, and the percentage is growing rapidly. But just 100 cities account for 30% of the world’s economy, and almost all of its innovation. — Foreign Policy, Beyond City Limits, 2010 The goal is, obviously, to see whole people groups reached with the gospel. Then those new believers take the gospel back to their own people, tribe and language. There has been a recalibrating in my mind and spirit about how we go about reaching unreached people groups in the China setting. There has been a recalibrating about how we reach #unreached people groups. Click To Tweet YOU MIGHT ALSO LIKE: Stop Sending Missionaries: Why More Isn’t Always Better [Video] When these people come from the village, they break kinship ties, they are far away from family, in a relationally precarious setting, and they’re living in a pluralistic society. They’re actually quite easy to reach in the city setting. As you focus on reaching unreached people groups, I pray that God will enlighten your heart to new, creative ideas to cause impact among these precious despised. See this post at withinreachglobal.org Share on Facebook Share Share on TwitterTweet Share on Google Plus Share Share on Pinterest Share Share on LinkedIn Share David JoannesFounder/President at Within Reach GlobalDavid Joannes is the co-founder and president of Within Reach Global, Inc, which serves the advance of the Gospel in some of Southeast Asia’s most difficult places. He is the author of The Space Between Memories: Recollections from a 21st Century Missionary. David has a love for language, culture, and creative writing, and for the last 20 years, he has witnessed God’s Kingdom established in forgotten parts of the globe. David lives in Chiang Mai, Thailand, with his wife, Lorna, and their daughter, Cara.